It is difficult indeed!

The biggest and the most obvious challenge that a merchant has to face in terms of switching to online payment platform is – “Defamiliarizing cash and introducing e-payment to customers”.

The apprehension is more about the ease of adoption than about the adoption itself.

So how can a merchant ease his customers into using e-payment?

 

Lay the foundation:

Mass-adoption is always a slow process. So, lay the foundation by preparing your customers’ mind. Begin with knowing your customers’ readiness at the moment- a simple poll would be of great help to categorize your customers based on their readiness, into early adopters and Late adopters.

Target the Early-birds firs:

The early adopters are the enthusiasts who would be 100% ready for an upgrade considering the convenience that comes with e-payment. So, the conversion here is a cakewalk. Begin by giving a digital payment experience to this set of customers & get them to spread the knowledge.

Keep Educating the late adopters:

The late adopters may be ‘Nay-Sayers’ initially, but they would eventually adopt, provided, they are informed enough of how yielding e-payment is. Constantly give them the clarity by educating them on how e-payment is better in all aspects than traditional payment. Help them take one step at a time by introducing the one mode of online payment at a time.

Choose the right Online payment platform for your business:

Go for an online payment platform that provides wide range of payment solutions to cater to the changing needs of your business as well as that of your customers. Sign-Up with a platform that is user-friendly which will deliver a simple payment experience to your customers. The online payment platform that you choose must smoothen the transition of your customers from traditional payment to e-payments. After All that is said and done, You need not waste time looking for that one right platform because RinggitPay- The ultimate payment platform for all Malaysian businesses, is here, right at your disposal. RinggitPay, with its advanced payment solutions, aims to deliver the simplest payment experience possible for you as well as your customers. To trust it, you must try it

Above all, defamiliarizing cash among customers who have been used to it, takes time. The key to get your payments fully digital is to constantly educate them and persuade them to try at least one e-payment method at a time or any e-payment method as per their choice. Once you make your customers realize it is easier and safer to transact this way, you can go fully digital without a qualm.

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